Abdulmonem M. Al-Shirawi is an Assistant Professor in Management and Marketing at Ahlia University. He has taught different courses in management and marketing for the last eight years. He embarked on an academic career after taking early retirement from the industry. He was a marketing and sales manager at Bahrain Aluminium Extrusion Company and then the General Manager of that company for many years. He also worked in the capacity of CEO at Aluminium Bahrain. He ran his own marketing and management consultancy for a number of years after retiring and conducted several studies for various industries throughout the Gulf States. He has supervised MBA students in marketing and management discipline.