Experts Network

MEKEI, in conjunction with WASD, has built a strong network of researchers, policy makers, educators, consultants and employers from all parts of the world to exchange knowledge and experience and discuss current developments and challenges. This directory can be used to help find, support and collaborate with experts from the network. Interested in joining the expert directory? Complete the application form. Please check your details in our directory after 48 hrs and if you can not find your name, please contact the directory coordinator at You can also join the expert directories of our sister organisation: World Association for Sustainable Development (WASD) and Sudan Knowledge (SK).

Photo of Ammar Y. Kassab

Ammar Y. Kassab

Business Consultant Universiti Teknologi MalaysiaBusiness Administration


Location: Kuala Lumpur, Malaysia


Ammar Kassab obtained his Bachelor’s degree (BSc) from the Faculty of Economics of Aleppo University in Syria in 2011, and his Master of Business Management (MBM) from the Faculty of Financial and Administrative Sciences of Al-Madinah International University in Shah Alam, Malaysia. Currently, Ammar is a Doctor of Business Administration candidate in the InternationalBusiness School (IBS) of Universiti Teknologi Malaysia (UTM) in Kuala Lumpur, Malaysia. The author has a wide working experience in corporate businesses in Syria and Malaysia for over seven years. His main research interests are in the literature of the business model, business innovation, and the implications of market research and industries.

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